As CPTO, I led a comprehensive tech and product turnaround. I directed the complete React.js infrastructure rebuild in just six months and scaled an elite engineering team of up to 18 developers. By pioneering a 6-part Value Added Services (VAS) ecosystem—comprising BUDDYSHIELD, BUDDYSURE, BUDDYCONFIRM, WhatsApp tracking, Custom branded tracking pages, WhatsApp order confirmation—we flipped our Contribution Margin 2 (CM2) from negative to positive, achieving sustainable platform profitability. Furthermore, our seamless API integrations, backed by instant tech support, maximized client retention, while my marketing strategies drove a 3.7x increase in LinkedIn followers across multi-platform campaigns.
Kalpak Dustakar
Chief Product & Technology Officer building scalable ecosystems, optimizing operations, and architecting the digital platforms of tomorrow.
Building the Ecosystem.
Driving the next generation of logistics and social commerce through unified, high-performance technology platforms.
Phase 1: ShypBUDDY
Upcoming Launch • Late 2026
codename AURA Marketplace
Currently driving the expansion of the ShypBUDDY ecosystem with our second flagship product. I am architecting the complete go-to-market strategy for the codename AURA reseller marketplace, actively scaling dedicated cross-functional teams across Operations, Marketing, and Technology to ensure a flawless commercial launch.
The Leadership Framework.
Four interconnected disciplines required to scale modern technology enterprises.
01. Product Strategy
Connecting business goals to real customer struggles. Engineered the 6-VAS ecosystem that drove ShypBUDDY to CM2 profitability and ensured smooth API channel integrations for maximum user retention.
02. Technology Architecture
Building systems that scale. Proven expertise in scaling and leading high-performance engineering teams of up to 18 developers, achieving 99.5% uptime across 30,000+ pin codes via robust React.js & AWS infrastructure.
03. Data Analytics
Precision decision-making. Established elite data governance frameworks and engineered critical CM1, CM2, and CM3 financial models. Improved complex Search and Match algorithm accuracy to an unprecedented 99.97%.
04. Marketing & GTM
Translating products into market dominance. Architected proprietary marketing algorithms that outperformed AI models (restricting AI to under 10% share), driving month-on-month retention from 60% to 90% and generating massive social media growth.
Track Record of Scale.
A history of leveraging data and technology to solve complex industry bottlenecks.
Transunion Cibil
Senior Manager - Solutions
Senior Manager - Solutions
Optimized complex search and match logic for consumer and commercial bureaus, successfully increasing algorithmic accuracy from 99.95% to 99.97%. Spearheaded the implementation of stringent data extraction policies, ensuring flawless compliance with global governance and RBI standards.
Shop101 (Acquired by Inmobi)
Senior Data Analyst
Senior Data Analyst
Directed advanced analytics for Growth, Marketing, and Finance. I engineered a proprietary marketing mix algorithm that dominated AI models (capping their performance share at 10%) and successfully improved month-on-month reseller retention from 60% to 90%. Additionally, I initiated a GCM sending process that generated an instant 15% sales boost, earning critical appraisal from the executive team.